Though we have been seeing previews and leaks for sometime now, on Tuesday the Jordan Brand officially unveiled the Air Jordan XX3, the highly anticipated 23rd iteration of the world’s most respected and innovative basketball shoe. The Air Jordan XX3 celebrates 23 years of a legacy started by the most revered basketball athlete in history … Michael Jordan.
“The Air Jordan XX3 is deeply meaningful to me, as a celebration of both my life and career. The number 23 is obviously of great significance to me and the release of the XX3 is a pinnacle moment in the Brand’s history,” said Michael Jordan. “I’m honored and humbled by the Air Jordan franchise’s loyal following after all these years. The release of this shoe is exciting and a dream come true for me.”
On hand were legendary designer Tinker Hatfield, Jordan Footwear Director Gentry Humphrey, Jordan Brand Manager Roman Vega and Nike’s VP of Corporate Responsibility Hannah Jones.
Each of the four talked about the shoe but it was View More Photos/Info
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