words // Darren Griffin: Often underrated as a time-honored collaboration that seems to get better each time out, menswear purveyor J.Crew and American footwear brand New Balance today unveil a first look at a new joint venture firmly cemented in the greatness that is the NB 998. The durable silhouette denotes strong color blocking and […]

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words // Ian Stonebrook: Jordan Brand’s remastered retro campaign has seen everything from accolade driven OGs to the return of revered retro + colorways. Perhaps the most interesting or thoughtful attribute of the remastered campaign is the attention to rehashed and previously unreleased sample styles. Last weekend’s Air Jordan 5 “Pre-Grape” origin struck a cord with […]

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words // Darren Griffin: Nike Sportswear continues with new releases of the Air Max Uptempo of 1996 fame. Following a few OG iterations alongside some more modernized palettes, the Nike Air Max Uptempo Black/Bronze boldly braves standard noir vibes thanks to bronze accents which find placement at the Swoosh, eyelets and rear branding. A blend […]

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words // Darren Griffin: Although the NBA regular season has come to a close and we’ll have to wait an unknown amount of time before we can expect to see Kobe Bryant grace the court once more, Nike isn’t slowing the releases of the Kobe 10 Elite. Today brings about a closer look at the […]

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words // Gregory Williams: After making its triumphant return to retail back in January, the Jordan Dub Zero is treading the customizable waters largely due in part to it becoming the newest member of the NIKEiD family. Providing a choice of either pearlescent or elephant-print detailing for the overlays, translucent and glow-in-the-dark options are ready […]

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words // Pierce Simpson: With the fight of the century taking place tonight in Las Vegas, many boxing enthusiasts are scouring the malls to find some of the best threads to showcase tonight as they venture to their respective “fight parties”. As plenty of people know, most outfits begin at the feet and what better […]

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