Custom sneakers usually come from Nike. Such as Dunks or Air Force 1s. But here we see a custom that is something out of the ordinary. Custom Air Jordans are hardly seen, i have maybe seen a couple since paying attention to sneakers. The only way a designer would customize a pair of Jordans is if it was inspired after a global icon that is known by millions. Well this Custom Air Jordan XII is certainly honoring a icon, and is know by millions beyond any doubt. These weren’t made for Jay-z, but were inspired after him. Sneaker customizer Intrxn is the mind behind this monument. This design was to be kept a secret, but thanks to Sneakerobsession.com, we have a look at this beauty. Check out what the designer, Intrxn, had to say about his masterpiece. Major props to Intrxn.
In the words of Intrxn:
Elvis “You Get Out of Life What You Put In
Elvis T. from Chicago contracted me to work on a very special Jordan. The rule was that I was to do something I have never done before. The Jordan 12 release date correlates to Jay-Z’s 1997 distribution deal with Def Jam Records. Following the death of Notorious B.I.G. he worked with P. Diddy to produce “In My Lifetime” and the record “Reasonable Doubt.” If you get a chance to catch these shoes in person you can notice the detail that acknowledges inspiration from Elvis himself, Jay-Z, Biggie, and Alexander McQueen. The conceptual approach includes undertones regarding these men’s work ethic and the theme, “Man or Machine.” As far as colorway, the shoe was created to match Elvis’ shirt and vest. He divulged that his fashion sense is all about making statements in a clean and classy manner. If I had one word to describe the work I did for him it would be “sculpture.” Everyone who is attending the Jay-Z concert on Thursday March 18th keep an eye out for Elvis in the double stretch black Hummer!
Laser etched quotes are:
Jay-Z “In My Lifetime”
Biggie “It Was All a Dream”
AMQ “We are the Fashion World’s Incubator”
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